Building Websites That Work: Strategy, UX, and Seamless Delivery.
Do you need a modern website that doesn't just look good, but delivers on your strategic goals? A successful website is a complex puzzle, requiring strategic planning, technical skill, and flawless project management. At RKM, we ensure the entire process is smooth, logical, and focused entirely on the user journey and your business objectives. We take the stress out of digital development by managing the build process from concept to launch.
Key Services & Deliverables:
- Strategic Project Management: Taking ownership of the entire website lifecycle, keeping the project on time and within budget.
- User Experience (UX) Mapping: Designing intuitive user journeys that prioritize conversion, navigation, and accessibility.
- Stakeholder Alignment: Translating complex business requirements into clear, actionable briefs for developers.
- Network Deployment: Leveraging my trusted digital partner to execute the technical build, ensuring code quality and seamless integration.
- Content & SEO Integration: Ensuring the site is built with a foundation for organic growth and effective content delivery.
Frequently Asked Questions
What is RKM’s role in the website build process?
I serve as your dedicated Project Manager and UX lead. I scope the project, map the user experience, manage all external partners (my network digital developers), control the budget, and oversee testing and launch. You get strategic direction and execution without dealing with multiple vendor conversations.
How long does it typically take to launch a new website?
This depends entirely on complexity. However, because we operate with streamlined project management and an established network, we aim for maximum efficiency.
What technology do you recommend using for the build?
We are technology agnostic, focusing instead on the platform that best fits your immediate needs, scalability requirements, and internal resource capabilities. We always recommend solutions that prioritise security, speed, and ease of future management.
Do you offer post-launch support?
Yes. We ensure a smooth transition and can arrange maintenance packages through my digital partner to handle hosting, security, and ongoing technical updates, allowing you to focus on your content and marketing strategy (which we can support with too).
"
Rachel has done a
fantastic job
Rachel came on as a Contractor, to support the launch of the new website for 3 months but we enticed her to stay for 9! Rachel has done a fantastic job delivering further developments to the website and supporting a hefty content role until the Content Manager role was filled – thank you so much Rachel.
LB
Lucy Black
Marketing Director, Retirement Villages
"
It makes a huge difference knowing you can confidently
hand a piece of work over to someone who will manage
it effectively and deliver as expected.
For me, Rachel Kitson is that go-to person. Her wealth of experience makes her a safe pair of hands and her calm, professional approach makes her a pleasure to work with. She is detailed, strategic and reliable.
In my time as Head of Marketing Content for Coventry University, Rachel supported us to deliver a range of services and time sensitive projects. She was able to drive progress and collaborate with stakeholders to successfully achieve the (often challenging) goals we set.
LH
Lola Harper
Head of Content
"
I’ve had the pleasure of working
with Rachel and her team
for the past two years, and they’ve indeed been a game changer for us! Rachel has been key in shaping our marketing strategies, which has helped boost occupancy for both our core business and our new homes. I highly recommend Rachel’s company for all your marketing requirements!
ZT
Zahir Teemil
Commercial Director